eventLeads™

What is it?
eventLeadseventLeads™, formerly SmartBooth, is the upgraded exhibitor listing package that allows more aggressive companies the opportunity to increase their awareness, better target customers, and connect with ideal customers through myNAB Show.
As an exhibitor, what does this mean to me?

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Successfully positioning your company’s products and services on myNAB Show will help you achieve your show objectives and goals. Last year, over 538,000 searches were conducted and 4.5 million pages were viewed within myNAB Show. On average, NAB Show attendees used the myNAB Show search function 7.9 times to find the companies, products, services and education of interest to them. They also spent an average of 7.8 minutes per visit in myNAB Show and 85% of them viewed their eventLeads powered recommendation page within myNAB Show.

What kind of performance have companies with eventLeads achieved in the past?
Exhibitors that activated eventLeads:

  • Reached their targeted audience an average of 10.1 times more than exhibitors with a basic listing
  • Received 3.4 times more views of their products and services, than exhibitors with a basic listing
  • Appeared in an average of 19,065 attendee searches
  • Were added to an average of 7,416 Event Plans

What is included with eventLeads?

  • A custom invitation to 100% of your company’s target audience to your booth pre-show
  • eventKeywords™ - which guarantee your company shows up on the first page of all myNAB Show on-line and on-site kiosk searches (based on the eventKeywords you choose)
  • Enhanced Listing for your company’s print and on-line listing (includes Company Logo and 600 additional characters company description).
  • Search Engine Leads – Every time a potential buyer views your company’s products or services on myNAB Show, they will have the ability to contact you immediately. Emails with full contact information are sent directly to you.

How do I activate eventLeads?
Activate your eventLeads now and secure your top eventKeywords!

For more information on the power of eventLeads, contact Tim Rader at 410.402.1056 or tim.rader@bdmetrics.com.

eventLeads Marketing Options    
*Best Value*
Features
Complimentary Listing
Search Engine Leads
Enhanced Listing
eventLeads
No Cost
$500
$1,000
$1,995
Listing will appear in Print Guide and Online Directory
Yes
Yes
Yes
Yes

Company Description
400 characters
400 characters
1,000 characters
1,000 characters
Company Logo
No
No
Yes
Yes
Product Categories
5
5
5
7
Product Listings (web only)
3
3
3
5
EventKeywords (web only)
0
0
0
2
Search Engine Leads
No
Yes
Yes
Yes
Custom Invitation to Target Audience
No
No
No
Yes

eventKeywords: Your Exhibitor Listing will appear at the top of attendee search results when you own a keyword or term. You will be presented as a "Featured Listing" within those search results.

Note: Additional characters (words) for your company and product descriptions increases the likelihood of higher search rankings as your listing becomes more content rich than competitors.

eventLeads Webinar Schedule

DateTimeSubject
November 202 p.m. ETHow to maximize your presence on myNAB Show
December 92 p.m. ETIncrease your visibility to attendees on myNAB Show
January 132 p.m. ETHow to maximize your presence on myNAB Show
January 272 p.m. ETLearn about eventLeads — Reach out to qualified attendees before the NAB Show
February 102 p.m. ETIncrease your visibility to attendees on myNAB Show
February 262 p.m. ETHow to maximize your presence on myNAB Show
March 102 p.m. ETLearn about eventLeads — Reach out to qualified attendees before the NAB Show
March 242 p.m. ETIncrease your visibility to attendees on myNAB Show


NAB Exhibit Services

Exhibit Hours