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Offer Free Guest Passes

Three Options, Same FREE Exhibits Pass Offer.

As an official NAB Show exhibitor, you receive a unique Guest Pass code that offers a FREE Exhibit Pass registration ($159 value) to share with your customers and prospects.

Below you’ll find three options to help you promote your code to build your lead list and drive traffic to your booth.

Log into your Exhibitor Dashboard to get your code. Don’t know your Exhibitor Dashboard login? Contact us.

Once you have your code, instruct your customers and prospects to enter it during registration, or embed it into this URL and share with them to have it auto-populate:

* Guest Pass Code rates increase to $50 on April 5, 2020 – no exceptions. Guest Pass Codes should be used to register your customers and prospects only. All booth personnel must register through Exhibitor Registration.

Option 1: Design Your Own Graphics

Have your own creative team? Download NAB Show creative assets to use in your print, digital or social media advertising campaigns as you wish.

Planning to link right to registration? Embed your code with this URL:

Option 2: Use This Tool to Create Custom Graphics

No creative team? No problem! Quickly and easily customize an official NAB Show banner ad or social media graphic with your company logo, booth number and Guest Pass code.

Simply, click on the link below and input your booth number and Guest Pass code into the ad generator to download your new customized ads instantly.

Option 3: Access These Pre-Made Graphics

Get some “white glove” service from our partners at VIP Invites. This advanced dashboard offers a few more tools to help you push out your code and increase awareness of your presence at NAB Show. Your logo, booth number and unique Guest Pass code is already embedded into these assets:

  • Banner Graphics for your email signatures and website.
  • Ready-To-Send HTML Email Invite download which you can send via whichever email broadcast service you use.
  • Web Invite link that allows you to send customers to your online email invite with just one click.
  • Social Media Tools for sharing your codes on LinkedIn, Facebook, Instagram, Twitter and more.

The link to this dashboard will be emailed to your primary exhibit contact. You can also access it through your Exhibitor Dashboard.

If you have any questions regarding this advanced dashboard, please contact our partner, VIP Guest Invites: or 800-211-6570.

Key Contacts