Product of the Year Awards

NAB Show is proud to unveil the winners of its distinguished 2025 Product of the Year and newly established Project of the Year Awards. These honors spotlight the most innovative and forward-thinking new products showcased on the exhibit floor in 2025 and projects delivered in 2024. They celebrated breakthrough solutions shaping the future of media, entertainment and technology.
In 2025, NAB Show added the Project of the Year category to highlight the outstanding key players bringing to life the most ambitious and innovative projects delivered. This first-of-its-kind program recognizes excellence across the broadcasting and entertainment industry, honoring cutting-edge applications, installations, workflows and use cases that push boundaries and redefine possibilities. Winners were selected by a panel of industry peers.
“These winners are driving the industry forward with a remarkable range of solutions opening new frontiers,” said Eric Trabb, senior vice president and chief customer success officer at NAB. “We’re proud to celebrate the creativity and impact of our industry’s top work. From cutting-edge advancements and technologies shaping the future of content creation, distribution and monetization and now the teams behind those efforts – it’s exciting to see how storytellers are connecting with audiences in entirely new ways.”
Winners of the Inaugural Project of the Year Awards are:
Acquisition Category
Celebrating the tools and techniques applied to projects from high-end cinematic productions to the world’s largest sporting events, that engage and captivate audiences everywhere.
France TV
Led byRomuald Rat and Amy Rajaonson
Technology Partner: TVU
MLB Network
Led by Jason Hedgcock
Technology Partner: Bitfire
National Geographic: Content Acquisition Transformation
Led by Brad Hughes
Technology partners: TMT Insights, SDVI, and Signiant
Production Category
Highlighting original ways of utilizing technology and talent to inspire creatives in commercials, episodic tv, reality-tv, docu-dramas and broad range of enterprise content.
Monumental Studios Entertainment: Studio renovation to redefine the fan experience, enhance operational efficiency and pioneer new sports workflows.
Led by: Charlie Myers
Technology Partner: Dalet, Diversified
The Intuit Dome: New Home to the LA Clippers
Led by: Jason Lemiere
Technology Partners: Imagine Communications and Beck TV
Texas House of Representatives
Led by Jay Koog
Technology partner: Ross Video and Nelco Media
Operations Category
Recognizing efforts to manage and move content in myriad formats to scale workflows and maximize efficiencies across complex global environments.
Sinclair Broadcasting, Nexstar and Triveni Digital: BPS Mesh Network Initial Deployment
Led by: Harvey Arnold of Sinclair Broadcast Group and Brett Jenkins, of Nexstar Media Group, Inc.
Technology Partner: Triveni Digital
Sinclair Broacasting: Migration to an IP platform to facilitate the transition of numerous station’s Master Control into the Cloud
Led by: Mike Kralec
Technology Partner Zixi
A+E Global Media
Led by: David Klee
Technology Partners: TMT Insights, SDVI, Arch Platform Technologies and AWS
Delivery Category
Honoring teams using the best technology to enhance the customer experience.
NBCUniversal: Satellite Downlink Ecosystem Transformation
Led by: Grant McGilvray
Technology partner: Appear
Millicom (Tigo ONE TV): Proactive End-to-End Streaming Media Workflow Monitoring
Led by: Eduardo Donatelli
Technology Partner: Interra Systems
Portland Trail Blazers: Enhanced storytelling with Viz Libero using unique data visualization tools to grow viewership by 69-percent.
Led by: John McConnell
Technology Partner: Vizrt
The 7th Annual Product of the Year Award Winners were selected by a panel of industry experts in 16 categories. To be eligible, nominated products must be from companies exhibiting at the 2025 NAB Show and available for delivery within the 2025 calendar year.
This Year’s Product of the Year Award Winners Are:
Artificial Intelligence and Machine Learning
Adobe: Generative Extend in Premiere Pro
ObviousFuture GmbH: CaraOne
Sony Electronics: BRC-AM7
Amazon Web Services (AWS): Amazon Nova
Sensara, Inc.: SceneSense
Mediagenix Automation: Mediagenix Scheduling
Eon Media Corp.: eonRadioAIMetadata
Spectatr.ai: AI Agents
ARwall: ARFX Infinite Studio
Super Micro Computer, Inc.: Supermicro and RAVEL Turnkey Workload Solution for Generative AI
Moments Lab: MXT-2 Custom Moments for Finding Specific Video Highlights at Scale
Prime Focus Technologies: CLEAR® AI Content Studio- Application for snackable content creation
Asset Management and Playout
Crispin Corporation, A Sony Group Company: FASTWheel
CYME: Peakto
Arcitecta: Mediaflux Real-Time
Mimir Media Tech AS: Mimir
BBright: BBright Integrated Playout v2.0 – NextGen Playout
Ad Signal: Assure
Strada: Strada Agent
Vizrt: Viz One 8
Audio Production, Processing and Networking
Super Hi-Fi: Control Room
RTS Intercoms: RTS Voice Over Cloud – (RVOC)
iZotope: iZotope RX 11 Audio Editor
Glensound: GMT Mobile
Saramonic: Saramonic Ultra
Orban Labs, Inc.: Orban Optimod 5950 HD
Camera Support, Control and Accessories
FUJIFILM North America Corporation: FUJINON Duvo™ HZK14-100mm T2.9-3.9 Portable PL Mount Zoom Lens
Canon U.S.A., Inc.: Adobe Frame.io Camera to Cloud in-camera activation for Canon EOS C400 and EOS C80 Cameras
Canon U.S.A. Inc.: Optical unit for UHD-DIGISUPER 122 and UHD-DIGISUPER 111
Sony Electronics: VENICE Extension System Mini
DJI: DJI RS 4 Mini
TILTA: Hydra Alien Pro Car Mounting System
TILTA: Hydra Electronic Suction Cup with Monitoring System
cmotion GmbH: cmotion cGate
Lightcraft Technology: Jetset
Mo-Sys Engineering Ltd: StarTracker Mini
Technocrane s.r.o.: SuperTechno 48
BirdDog Tecnologies: KBD
Wave Central: PicoTXR
DJI: DJI SDR Transmission
IDX Systems technologies: USB-C PD
MRMC: StudioBot LT
CueScript: CSMPPB – Perfect Balance Plate
Cameras
Telycam: Explore broadcast-class PTZ camera
DJI: Osmo Action 5 Pro
Sony Electronics: HDC-P50A
FUJIFILM North America Corporation: FUJIFILM GFX100S II Mirrorless Digital Camera
Grass Valley: LDX 180
Insta360: Insta360 Ace Pro 2
Blackmagic Design: Blackmagic PYXIS 12K
Blackmagic Design: Blackmagic URSA Cine Immersive
Cloud Computing and Storage
LucidLink: New LucidLink
Mimir Media Tech AS: Mimir
Suite Studios: Suite Storage
Tuxera: Tuxera Fusion
DigitalGlue: creative.space
Hammerspace: Hammerspace Global Data Platform
Storj: Storj Object Mount
Backblaze Inc.: Backblaze B2 Scalable Application Keys
HCLTech: ATSC 3.0 BROADCAST CORE NETWORK
Studio Network Solutions (SNS): EVO Shared Storage
OpenDrives: Composable software feature bundles for the software-defined Atlas data storage and management platform
Digital Signage and Display Systems
ROE Visual: Denali
Neoti: UHD Pro 2025 Edition
Graphics, Editing, VFX & Switchers
Maxon: ZBrush for iPad
Zero Density: Template-Based Broadcast Graphics Workflow
Grass Valley: Event Producer X
Blackmagic: DaVinci Resolve 20
Hardware Infrastructure
Appear: Appear X5
Western Digital: WD Gold Enterprise Class SATA HDD – 26TB
Macnia: MEP100
IHSE USA extenders: Draco XStreme KVM
IT Networking/Infrastructure & Security
intoPIX: Titanium ST 2110 / IPMX Apps
Miri Technologies: X510 Dual-Cellular Bonding Network Router
Cobalt Digital: SAPPHIRE BBG-2110-4Ho/4Sio IPMX Converter
Meinberg Funkuhren GmbH & Co. KG: microSyncXS
Location & Studio Lighting
Aputure: STORM 1200X
Aputure: STORM XT52
amaran: amaran Ace 25c
NANLUX/NANLITE: PavoTube II 6XR 8-Light Kit
ETC: ETC SiteLink
LiteGear, Inc.: LiteTile Spectrum
Media Supply Chain, Automation & Management
Telestream: Vantage
Mediagenix: Mediagenix Strategic (Content) Planning
qibb: AI Copilot
Vubiquity: Catalog Intelligence
Studio Network Solutions (SNS): Slingshot Automations Engine
MediaKind: MK.IO Beam
Avid: MediaCentral and Wolftech News
SDVI: Rally Connect
Monitoring & Measuring Tools
VoiceInteraction: Audimus.Media
Interra Systems, Inc.: ORION WIth Multiviewer
Touchstream: eVQA
TAG Video Systems: QC Station
Cobalt Digital: UltraBlue IP-MV Multiviewer
Qligent: Vision 5 – Video Network Monitoring
Hydrolix: Hydrolix
Witbe: Witbe’s Virtual NOC
Radio
Radio.Cloud: NewsCloud
Jutel RadioMan: RadioMan® Lamppu
Remote Production
Elgato: Stream Deck Studio
Black Box: Emerald® DESKVUE PE
Ross Video: Carbonite HyperMax
Calrec Audio: True Control 2.0
Super Hi-Fi: Control Room
CREE8: CREE8
Ateliere Creative Technologies: Ateliere Live
BitFire: BitFire Spark Production Environment
SNEWS NEWSROOM SOLUTIONS: SOUV Journalism and Live Contribution
Evercast: Evercast Suites
Haivision: Falkon X2
Lawo: HOME Apps with Workspace UIs
Blackmagic Design: Blackmagic Streaming Decoder
Streaming
PubNub: PubNub Illuminate for Sports, Media & Entertainment
Eluvio: Eluvio Content Fabric Bangkok Release
Synamedia: Quortex Switch
Visionular: Aurora AI-Driven Video Compression
Harmonic: Harmonic XOS Advanced Media Processor
Beamr: Fast Track to AV1 With Beamr: GPU-Accelerated, High-Quality, High-Performance and Cost-Effective Upgrade
Zixi: Zixi Market Switching
AJA: BRIDGE LIVE 3G-8
NBCUniversal and Fincons Group: NBC – Telemundo NextGen TV Broadcast App Evolution: Unlocking Addressable Advertising and Empowering Local Engagement
Quickplay: Quickplay Shorts
Amazon Web Service (AWS): Media Quality-Aware Resiliency (MQAR), an integrated capability between Amazon CloudFront and AWS Elemental Media Services
IMAX: ‘Stream it in IMAX Enhanced’
Top Tech Award
FUJIFILM North America Corporation: FUJINON Duvo™ HZK14-100mm T2.9-3.9 Portable PL Mount Zoom Lens
Download the media kit with logos: Product of the Year | Project of the Year