Using Digital Solutions to Further Enhance and Localize your Growth Strategy for 2021

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Using Digital Solutions to Further Enhance and Localize your Growth Strategy for 2021

Friday, October 23, 2020 | 10 – 11 a.m. ET

Open to: NYSBA Pass Holders

NYSBA Digital Leadership Academy

How to leverage and incorporate the power of digital solutions to expand upon your strategy for 2021. Why a consultative approach with your broadcast advertisers will help you WIN more revenue in 2021. The panel will help you what decide what digital solutions are best fit for your advertiser’s goals and objectives? Discussion of specific digital solutions including: Targeted Display, Targeted Video (Pre-Roll), OTT and Connected TV, Programmatic audio, Location Based Solutions – Device ID, Micro Proximity, Targeted Email. Learn how to capturing larger advertising budgets and keeping them longer.

Featured Speakers

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Elizabeth Bernberg

Director, Business Development

AdCellerant Moderator
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Kurt Christopher

General Manager, Digital

Hubbard Broadcasting Television Stations Panelist
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Aaron Inman

Director, Sales

CBS Denver/KCNC Panelist
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Jonathan Muzio

Chief Business Development Officer

AdCellerant Moderator

Partners and Sponsors

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