Exhibitor FAQs

Click here to submit your participation request to connect with a member of the NAB Sales Team.

Absolutely! Add your company to the Better Booth List (BBL) through your exhibitor dashboard and the NAB Sales Team will reach out if a better location becomes available.

June 1, 2021 – 40%
September 1, 2021 – 40%
November 1, 2021 – 30%

Payments can be made in through your exhibitor dashboard.

Please reach out to our NAB Show Sales team about any changes to your account. All inquiries can go to exhibit@nab.org.

The NAB Show Rules and Regulations are listed on the Exhibit Services page. Exhibitors must comply with all Las Vegas Convention Center (LVCC) rules and regulations.

As Las Vegas is a union city, be sure to check out the Work Rules and Labor Union Regulations Guide.  This is also very helpful for your EAC (Exhibitor Appointed Contractor).

Complete your company profile today through your exhibitor dashboard to be listed correctly in the Official Show Guide, mobile app and NAB Show website.  Be sure to make changes frequently as needed.

Deadline to be in the Official Show Guide is TBA.

The Exhibitor Manual will be live soon.  Check the exhibit services page for updates.

As Las Vegas is a union city, be sure to check out the Work Rules and Labor Union Regulations Guide.  This is also very helpful for your EAC (Exhibitor Appointed Contractor)

Make your life easier with an NAB Show Turnkey package!  Simply just show up and focus on gaining leads and expanding your business through one of our turnkey packages today. 

Check out Freeman’s Product & Services page to see all the great services you can include in your booth!

Exhibitor Badges per 100 sq. ft. (9 sq. m) of booth space purchased.  Each additional badge needed can be purchased for a discounted rate of $25 through your Registration Dashboard, going live in September 2020.

Registration and exhibit hall hours information will be available on the Show Dates & Hours page soon.

A $50 fee will apply per badge reprint. Badge corrections can be made free of charge by bringing the badge with the error to any Registration location.

Each additional badge needed can be purchased for a discounted rate of $25 through your Registration Dashboard, going live September 2020.

For all registration and exhibit hours, check out NABshow.com.

An exhibitor badge is for company staff who are working the event and gives them access to the Exhibit Hall before and after Show Hours.  Exhibitor badges may not be used for outside vendors doing work in your booth.

The Manufacturer Representative Badge is typically for a sales agent who independently sells an exhibiting company’s products, is not a direct employee of the exhibiting company, and may represent multiple companies. Manufacturer Representatives have restricted access to the Hall.

Yes, everyone who walks on the show floor needs a badge.  Be sure to register yourself even if you are the main contact, as each person needs to be registered individually.  Exhibitors can register staff through their Registration Dashboard, going live September 2020.

If you hire any vendors other than our preferred vendors, you must register each company in advance as an Exhibitor Appointed Contractor (EAC). Examples include booth installation/dismantle labor, florists, photographers, audio visual equipment providers, etc.

Details for the 2021 EAC program are coming soon. Check back here in September for more details.

Exhibitor Badges per 100 sq. ft. (9 sq. m) of booth space purchased.  Each additional badge needed can be purchased for a discounted rate of $25 through your Registration Dashboard, going live September 2020.

The confirmation email serves as a registration receipt and it has an itemized breakout on it.

There is a $25 fee for substitutions.  The fee applies when the name on the registration is changed, after it has been completed.  Keep in mind that the $25 fee is less than the fee for an exhibit pass, for those customers who purchased one for $50.

Invite your guests today with your customer guest pass code, which can be found in your Exhibitor Dashboard. Registration is live but feel free to promote your code now!

Check out our Guest Pass Marketing Assets to market your booth and invite your guests to the show.

NAB Show welcomes all international exhibitors and attendees to join us in Vegas!  Click here for full details on our Letter of Invitation Information.

A letter of invitation will be sent to the email address that you use during your registration. The letter will be automatically sent to your email when you finish registering and paying online. You will have to take the invitation letter along with a visa application to a US consulate in your country. That US consulate will review your application and determine whether a visa will be granted.

We do not mail any badges; however, we have airport and numerous hotel registration kiosks so you can pick up your badge before coming to the convention center.

Sunday: 12 – 6 p.m.
Monday: 9 a.m. – 6 p.m.
Tuesday: 9 a.m. – 6 p.m.
Wednesday: 9 a.m. – 4 p.m.

Our 2021 Registration hours will be available soon0. We also provide your Exhibitor Appointed Contractors’ (EACs) registration hours, Exhibitor Appointed Contractors are allowed access to the Exhibit Halls during move-in and move-out only so be sure to check out this page.

Coat check locations are provided for your convenience at the Business Centers/FedEx Office. A $5.00 service fee applies per checked item.

As our industry continues to undergo an enormous amount of change and disruption, we remain committed to evolving along with it to drive more attendance and continue to deliver and improve value for our exhibitors, attendees and partners. That’s why we are excited to announce a new pattern for the show that moves that start of the exhibit floor to Sunday and extend through Wednesday.

Sunday provides an option for production professionals who are unable to participate during their busy work week. Moving the date pattern to include Sunday better aligns with our existing education programs and tracks. Based on research we have done with our attendees and exhibitors we know that 4 days generally works; and we believe this shift makes the last couple of days of the show more attractive and allows us to finish with a strong Wednesday.

Yes, you must be 16 years old in order to attend NAB Show.

YES!  The Show and Sell Program was new to NAB Show 2019 and allowed attendees to purchase items from participating exhibitors. More information on this program for 2021 is coming soon.

The myNAB Show Planner combines planning and logistics into an easy-to-use tool. Use myNAB Show Planner to connect with attendees. NAB Show offers various upgrades to allow you to show pictures and videos and schedule appointments.  For more details, go to ‘Advertising & Sponsorship’ in Exhibitor Dashboard.

By registering for NAB Show, you consent to NAB’s Audio / Video Policy. Photography and/or recording (including audio and video) during NAB Show is allowed for personal and private use only, and such photos and/or recordings are the exclusive property of NAB. In addition, any such photos and/or recordings of Exhibits in the Exhibit Halls may require the permission of the Exhibitor. Photos and/or recordings cannot be copied, altered, sold, exhibited or further distributed without NAB’s prior written consent. NAB retains the right to revoke consent. No disruptions due to photography and/or recording shall be allowed and violators may lose attendance privileges. Photography and/or recording are prohibited in NAB Show, sessions.

Freeman is the official general contractor for NAB Show.  Contact Freeman at nabcustomerservices@freeman.com or call at (702) 579-1700

Dates and times will be available soon.

The NAB Show Rules and Regulations are listed on the Exhibit Services page.

As Las Vegas is a union city, be sure to check out the Work Rules and Labor Union Regulations Guide.  This is also very helpful for your EAC (Exhibitor Appointed Contractor).

Keep up with NAB Show by checking out our Exhibitor Blog and monthly newsletters.  Not receiving the newsletters? Click here to subscribe today 😊

2020 Food Options will be posted in January 2021. Click here to see the planned 2020 food options to give you an idea.

You should fly into McCarran International Airport (LAS).

Unfortunately we do not offer that this year.

Yes!  NAB Show works with our official housing partner, Expovision to provide reduced rates and various benefits for staying in the NAB Show Housing Block.  Click here to learn more.

Yes, we have a shuttle service LASXpress. More details coming soon.

Expovision is NAB Shows’ EXCLUSIVE Housing Vendor! Click here for information.

Please be aware that companies may solicit you and imply or indicate an affiliation with NAB Show, claiming to have hotel rooms available at supposedly significant discounts. These companies are NOT affiliated with NAB Show and therefore you put yourself at financial risk if you provide them your credit card information or complete a wire transfer.

They often have hidden costs, charge you in full at the time of reservation, and may not provide the hotel reservations promised. Reservations made through any agency other than Expovision will be at your own risk.

Only Expovision can guarantee the best rates and safe transactions for housing at NAB Show.

NAB Show offers free shuttle service from various hotels within the official NAB Show Housing Block.  The shuttle bus schedule will be available soon.

Yes, there are!  Purchase a pass today for a discounted rate through your registration dashboard. 

Your badge is your monorail pass. You just scan it at the station. Your registration confirmation should note whether there is badge pickup at your hotel

Yes, the NAB Show Show your Badge Program offers various discounts on attractions, entertainment/shows, golf, nightlife, restaurants, shopping and spas. The 2021 list of discounts is coming soon.

The Exhibitor Manual is currently live for the 2021 NAB Show.  Log in to your Exhibitor Dashboard to access it.

You can find the Exhibitor Dashboard on the Exhibit Services Homepage linked from the header bar and also listed as a tile.

You can also find it on our Official Vendor page which lists all exclusive and preferred vendors.

The Exhibitor Dashboard is the best place to start as it includes all information around show services.  It is where you will make booth payments, update company profile and have a single sign on to Exhibitor Registration Portal and Exhibitor Manual.

The Exhibitor Manual is the Freeman Online Portal which includes ALL show services, even vendors that are not Freeman.  If you need floral, internet, security, you can find all of that in the Shop Products and Services section of the Exhibitor Manual.

Freeman has created a checklist for exhibitors to provide a smooth NAB show experience. Take a look here to make sure you’re on track.

We have two different shipping vendors that Exhibitors can use, Agility and Specialized Transportation Inc that can be located on our Exclusive and Preferred Vendors page. Agility is specifically for international exhibitors. Freeman offers Save 10% by choosing round-trip ground shipping with Freeman. Trade show transportation experts service your shipment throughout all stages of the show. One convenient invoice with all your Freeman show services. You can locate their services here.

Lights Out Requests are available in the Freeman Service Kit. We’ve also included the request here.  

Booth Payments can be made through the Exhibitor Dashboard. Once logging into the Exhibitor Dashboard, there will be a tile that says Booth Information, Account Information & Payments. By clicking on this tile, there will be multiple options including the tile “Submit Payments / Download Invoice”.

The Official printed show guide deadline is the end of February 2021. This is the latest for your company name and product categories to be included. This information can be supplied through NAB Show Marketing in your Exhibitor Dashboard.

NAB Show Exhibitors can now sell their products on the Show Floor! No need to ship your products back. Take your leads to the next level and allow them to try out and purchase your product directly from your booth.

Information about Show and Sell participation will be available soon.

A letter of invitation will be sent to the email address that you use during your registration. The letter will be automatically sent to your email when you finish registering and paying online. You will have to take the invitation letter along with a visa application to a US consulate in your country. That US consulate will review your application and determine whether a visa will be granted.

The Export Interest Directory is created from Exhibitors that indicate that they would like to be listed as a company that would like to export goods. You can make this indication in the Exhibitor Dashboard.

Your cleaning personnel must be on site on the first day of move-in through the last day of move-out. All tape and residue must be removed from the floors during move-out. Clear tape is not to be used on exhibit hall floors. It is the responsibility of the Official Service Contractors to clean the catwalks at the completion of each show. It is also required that the Official Service Contractor maintain the catwalks in a clean and safe environment during move-in and move-out. No items may be thrown off the catwalks (i.e. equipment, trash, etc.). Contract security will remain posted until move-out is completed. Early move-in/move-out activity is subject to compliance with the Security Companies section of this Building Users Manual.

You can find our Sales/Space Selection Office at N261 at the LVCC.

• We will have two in south hall – two per level / one per hall:
  • Central hall location is in the tunnel, down one level.
  • North Hall – close to N3

Please reach out to a NAB or Freeman staff member to help sort out any difficulties you may be having. Our NAB Contact number is 1-800-571-8716 & 202-429-3183. The Freeman Contact (888) 508-5054 & +1 (817) 607-5000. We will also have staff wandering around onsite that will be willing to help with any inquiries or difficulties you might be having. Freeman’s Onsite Number 702 943-6932. It will not be live until the show but please reach out if onsite you are having difficulties.

If you are looking to host an in-booth event:  Add your events to this page and the planner through the “Directory Listing & Marketing Resources” tab in your Exhibitor Dashboard.

You also have the possibility at hosting an in-booth event during or after hours. More information about hosting an after hours special event is coming soon.

Any vendor not on the Show Management Exclusive and Preferred Vendor List must be registered as an EAC to gain access to the Exhibit Hall during move-in and move-out. An EAC will ONLY be granted access to the Exhibit Hall if:

• Show Management has approved a Certificate of Insurance (COI). Note: We will only accept hard copy COIs onsite at Exhibitor Registration moving forward. 
• EACs are licensed to work in the Las Vegas Convention Center (LVCC) as a current member of ESCA (page 57 of the LVCC Building User’s Manual) and display their ESCA badge on site at all times.

It is the Exhibitor’s sole responsibility to ensure any hired EACs are aware of and comply with all requirements and guidelines on this page and all subsequent pages referenced.

Our discounts exclusive to exhibitors can be found on our calendar, coming soon. Some discounts to take advantage of are:

• Lead Retrieval Early Ordering Discount
• Internet and Telecommunications Discount
• Lead Retrieval Advanced Ordering Discount
• Last Day to Order a Turnkey Booth Without Surcharge
• Freeman Advanced Ordering Discount
• Security Early Ordering Discount
• Floral Discount
• Tent Rental Discount
• Guess Pass Rate Increases from $0 to $50 after this Date

We are currently working with our partners across Las Vegas to get you the best deals on Attractions, Entertainment and Shows, Golf, Night Life and much more. The NAB Show Show Your Badge Program discounts for 2021 are coming soon.

There are many tasks that an Exhibitor may perform, and there are other tasks that are the sole responsibility of the Official Service Contractor for safety and liability reasons as well as to comply with local union jurisdictions. The following guide is designed to help you understand what an Exhibitor may do and what you will need the Official Service Contractor to do.   A booth can be set up the exhibitor but please check out our Exclusive and Preferred Vendors page to make the process easier. Unless you’ve purchased a Turnkey Furniture Package, booth space is “raw space” and is unfurnished. Unlimited material handling is included with all booth space. You can rent furnishings and hire labor through the Exhibitor Manual.

• Carpet
• Liability Insurance

NAB encourages every booth to design in its own unique way. Please follow our Rules and Regulations to make sure that your booth is following the LVCC building protocols. Also check out the Exhibitor Manual for any products or services you may need.

Linear Booth:

• 8 ft. (2.44m) = Maximum height of display in rear half of booth
• 4 ft. (1.22m) = Maximum height of display in front half of booth
• Hanging signs and trusses are NOT PERMITTED

Corner Booth:

• 8 ft. (2.44m) = Maximum height of display in rear half of booth
• 4 ft. (1.22m) = Maximum height of display in front half of booth
• Hanging signs and trusses are NOT PERMITTED

Perimeter Booth:

• 12 ft. (3.66m) = Maximum height of display in rear half of booth
• 4 ft. (1.22m) = Maximum height of display in front half of booth
• Hanging signs and trusses are NOT PERMITTED

Island Booth:

• Hanging trusses and signs are permitted
• Height Limits:
  • C1 – C2 = 20′ / 6.1m
  • C3 – 5 = 25′ / 7.62m
  • N1 – N4 = 25′ / 7.62m
  • S1 – S4 = 20’/6.1m

Split-Island Booth:

• Hanging signs are permitted but must be set back 10 ft. (3.05m) if double-sided and 5 ft. (1.52m) if single-sided from adjacent booths and be directly over contracted space only.
• Hanging trusses are NOT permitted
• Height Limits:
  • C1 – C2 = 20′ / 6.1m
  • C3 – C5 = 25′ / 7.62m
  • N1 – N4 = 25′ / 7.62m
  • S1 – S4 = 20′ / 6.1m

Please check out our Rules and Regulations page to see what rules apply to your specific booth space.

We offer a Show and Sell Program that allows our exhibitors to sell their products onsite to attendees. We have a participation that needs to be filled out in order to do so. More information on the 2021 program coming soon.

Offer your customers and prospects a Free* Exhibits Pass ($159 value) with your unique Guest Pass code. Increase traffic to your booth while exhibiting at the Show and build a list of qualified leads.

Invite customers and prospects to enter your code when registering for the Show, or embed it into the registration URL. (Log into your Exhibitor Dashboard to get your code.)

Learn more about the Guest Pass program and take advantage of prepared graphics and other assets.

All official NAB Show Exhibitors receive a complimentary online directory listing. This listing includes your company information, booth location, product categories and more. This is the most-used information by Attendees leading up to, during and after the Show. Update your public listing in the Exhibitor Dashboard or to upgrade your standard listing, contact Map Your Show.

NAB Show is the premiere event to reach the industry’s most influential players in media, entertainment, and technology. Maximize your impact through advertising and sponsorships to stand out from the crowd. Customize a program to deliver ROI for your goals. Click here!

This can be found in N262/N264 at the LVCC.

Upgrade your company’s Directory Listing to the Silver package or above to get access to post Press Releases to the Exhibitor Directory. Learn more about upgrade options.

If you are looking for the list of Media Outlets covering NAB Show, please refer to the Public Relations Opportunities section of the website for the official NAB Show Press List, information on NAB Show Daily News and more. 

The schedule of Exhibitor News Conferences at the 2021 NAB Show is available here.

Host a news conference in the NAB Show Press Briefing Room, N242. To reserve the room, Exhibitors must complete the News Conference Scheduling Form. Early registration is encouraged. Please visit our page to learn more.