Guest Pass Program

Offer Free Guest Passes

As an official NAB Show exhibitor, you receive a unique Guest Pass code that offers a FREE* Exhibit Pass registration ($159 value) to share with your customers and prospects. Below you’ll find two options to help you promote your code to build your lead list and drive traffic to your booth.

Find My Code on My Exhibitor Dashboard

Using Your Code

Log into your Exhibitor Dashboard to get your code, then instruct your customers and prospects to enter it during registration, or embed it into this URL and share with them to have it auto-populate:

Option 1: Design Your Own Graphics

Have your own creative team? Download NAB Show creative assets to use in your print, digital or social media advertising campaigns as you wish.

Download Assets Now

Option 2: Use This Tool to Create Custom Graphics

No creative team? No problem! Quickly and easily customize an official NAB Show banner ad or social media graphic with your company logo, booth number and Guest Pass code.

Simply, click on the link below and input your booth number, Guest Pass code and logo into the ad generator to download your new customized ads instantly.

Create Custom Graphics

* Offer expires September 19, 2021. Rates increase to $50.