James Percelay


James Percelay is cofounder of the digital marketing agency, Thinkmodo. His agency’s viral videos for movies and brands consistently land in the top-viewed and top-shared spots on the viral video charts. Clio and Shorty Award winning Thinkmodo was selected by Advertising Age as one of the “Top Fifty” creative agencies in 2013, featured in Inc. Magazine’s “Top 25 Most Audacious Companies Changing The World” in 2014, and honored in “The Adweek Creative 100: America’s Most Inventive Talent in Marketing, Media and Tech” in 2015.

James and partner, Michael Krivicka, appear regularly on the Today Show, and have been profiled in The New York Times, Business Week, Fortune, Harvard Leadership Magazine, on CNN, BBC, Bloomberg and NPR. James is a former line producer of the commercial parodies on Saturday Night Live and a TV development executive at Hearst Entertainment. James is a best-selling humor book author, and created and produced two seasons of the web series “High Drama” for Warner Bros. He is a member of the WGA and on the PGA New Media Counsel. James Twitter handle: @twittier


Creative Master Series – Producers on Producing

Thought Gallery Channel:
Backstage Conversations