Sponsorship & Advertising Opportunties

NAB Show: For Your Every Next

REVENUE. REACH. ROI.

The best way to stay top of mind is to stay in front of your audience every step of the way. From standard to fully customizable, there’s a wide range of advertising and sponsorship options to put the perfect package in place.

Use the tool below to explore opportunities, then reach out to our team and get started!

Thought Leadership

CineCentral Headliner Sponsorship

$16K to $50KConference or Theater

Additional Details Coming Soon

Experiential Zone Presenting Sponsorship

$16K to $50KConference or Theater

Position your company as a leader within one of our Experience Zones with a robust offering that includes six custom pieces of content, elevated branding and lead generation to reach new decision makers.

Experiential Zone Headliner Sponsorship

Over $50KConference or Theater

Show attendees why your company is at the forefront of the CREATE, CONNECT, CAPITALIZE or INTELLIGENT CONTENT sector with a complete suite of benefits, including 10 thought leadership opportunities that complement your key objectives and drive business and growth within the Media and Entertainment industry.

NAB Show Conference Gold Sponsorship

$15K and UnderConference or Theater

Sponsorship is per Pillar (CREATE, CONNECT, CAPITALIZE) and includes: One 20-minute case study with 5 minutes of Q&A within the sponsored track, One 20-minute Innovation Theater Recording, One Interview Studio Recording and more!

NAB Show Conference Platinum Sponsorship

$16K to $50KConference or Theater

Platinum Partner is exclusive to one company per Pillar (CREATE, CONNECT, CAPITALIZE) and includes: one 60 minute fireside chat or panel discussion that is built into the sponsored track schedule, One 30-second commercial that will run between sessions for select sponsored track, One 20-minute Innovation Theater Recording and more!

Innovation Theater Session

$15K and UnderConference or Theater

Looking to share a demo or details about a new product? Secure a 20-minute Innovation Theater session within the destination of your choice to give attendees insight into how your technology could transform their business. With seating for 25, these theaters are designed for more intimate demos and case study presentations for attendees to learn, network and provide a springboard for continued conversation with our vendor community.​

Inspiration Theater Session

$15K and UnderConference or Theater

Want to build your brand while spotlighting customers and inspiring others? Secure a 40-minute Inspiration Theater session within the destination of your choice to get your message out and new business in. With seating for 100, these theaters are focused on delivering big-picture trends, disruptions and guidance to navigate the uncharted territories ahead. 

Interview Studio Session

$15K and UnderConference or Theater

Take advantage of our onsite Interview Studio for your executives, or clients speaking on your behalf, to produce a polished recording that can be used beyond the show as an extension of your marketing strategy.

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Digital & Print Advertising

Attendee Newsletter Sponsor

$15K and UnderEmail

An exclusive opportunity to reach 275K+ prospects and registered attendees through weekly promotion emails that share important announcements and details for the show. The Sponsor supplies a 600×90 banner ad to appear in each weekly email during the month they’re sponsoring.

Dedicated 3rd Party Email

$15K and UnderEmail

Created entirely by the Sponsor, NAB Show will send the email on your behalf to a curated list of third-party opt-ins. Sponsor must be an exhibitor at NAB Show and promotion must pertain to your presence at the event. Limited availability, dates confirmed on first come basis. 

Official Show Guide: Partial Ad

$15K and UnderOfficial Show Guide

Secure an ad in the Official Show Guide of NAB Show. The Guide contains general show information, exhibitor list and show floor map. 30,000 copies will be distributed onsite. Advertising space is limited. 

Options in this price range Include:
• 1/2 Horizontal Ad
• 1/3 Square or Vertical Ad

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Official Show Guide: Full Page Ad

$15K and UnderOfficial Show Guide

Secure an ad in the Official Show Guide of NAB Show. The Guide contains general show information, exhibitor list and show floor map. 30,000 copies will be distributed onsite. Advertising space is limited.

Options in this price range Include:
• Full Page Ad
• Inside Front or Back Cover (Full Page)
• Outside Back Cover (Full Page)

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Official Show Guide: Two-Page Spread

$15K and UnderOfficial Show Guide

Secure a two-page spread in the Official Show Guide of NAB Show. The Guide contains general show information, exhibitor list and show floor map. 30,000 copies will be distributed onsite. Advertising space is limited.

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Social Media Package

$15K and UnderSocial

Get exposed to our growing social media communities! This sponsorship includes one post on Facebook , Twitter and LinkedIn for a select week. Inventory sold on first come basis.

Website Ad: Homepage Ribbon

$15K and UnderWebsite

Great exposure during peak months as attendees prepare for the show, this is an exclusive high-impact, banner ad on the NAB Show Home Page.

Website Ad: Run of Site Placement

$15K and UnderWebsite

Great exposure during peak months as attendees prepare for the show, run of site advertising includes a suite of banner ads that rotate throughout the nabshow.com website including: 970×90 top banner ad, 300×250 middle banner and 728×90 bottom banner.

Online Directory: Silver Package

$15K and UnderMyNAB Show Planner

Upgrade your standard Directory Listing to grab more leads (and brand awareness) with these additional features: Company Logo, Product Releases, Access to Leads, Product Images, Virtual Business Cards, Scheduled Appointments and Show Specials.

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Online Directory: Gold Package

$15K and UnderMyNAB Show Planner

Upgrade your standard Directory Listing to grab more leads (and brand awareness) with these additional features: Silver Package items, plus Video Panels and In-Booth Activity Listings.

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Online Directory: Product Sponsorship

$15K and UnderMyNAB Show Planner

Showcase your product on the Directory homepage and/or in your specific category listing with these limited opportunities.

Opportunities include:
• Product Spotlight Sponsorship
• Product Category Sponsorship

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Online Directory: Location Sponsorship

$15K and UnderMyNAB Show Planner

Display your brand in a web banner located on a designated page within the Interactive floor plan. Banner will link
to your online profile.

Opportunities include:
• Individual Hall Sponsorship
• Facility Overview Sponsorship
• Overall Directory Sponsorship

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Official Show Daily: First Look Newsletter

$15K and UnderOfficial Show Daily

Published weekly in the 8 weeks preceding NAB Show, First Look is a digital newsletter that provides a glimpse at the innovations in technology and new products launching at the show. Distributed to both NAB Show pre-registrants and select Future publication subscribers. Total weekly distribution 200,000+.

Options in this price range include:
• Billboard (970×250 pixels)
• News 1 (300×250 pixels)
• Rectangle Text Ad (180×150 pixels)
• News 2-5 (300×250 pixels)

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Official Show Daily: Preshow Preview

$15K and UnderOfficial Show Daily

The NAB Show Daily Preview edition is a digital e-zine sent the week before the show to all NAB Show pre-registered attendees and select Future subscribers. Packed with last-minute event and exhibit news, the Preview replicates the look and feel of the printed Daily, but offers advertisers the additional value of a hyperlink to their website, plus rich media options (flash, streamed audio, video, etc.).       Opportunities start at $1,625 and include options for a 3-day package or Preview only.

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Official Show Daily: 3-Day Package

$15K and UnderOfficial Show Daily

Published Sunday, Monday and Tuesday mornings, a three-day ad package in the Official Show Daily Newspaper will give your message maximum visibility at the show. The NAB Show Daily will be distributed at select NAB Show hotels, the LVCC, on buses, in large display bins strategically placed around the show and at all main show entrances.

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Official Show Daily: Single Insert

$15K and UnderOfficial Show Daily

Published Sunday, Monday and Tuesday mornings, secure an ad in the Official Show Daily Newspaper to give your brand more visibility at the show. The NAB Show Daily will be distributed at select NAB Show hotels, the LVCC, on buses, in large display bins strategically placed around the show and at all main show entrances.

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Official Show Daily: Monday Extra

$15K and UnderOfficial Show Daily

This special, expanded, center section will appear exclusively in the Monday edition. Advertise in this section and take advantage of single-day ad rates and increased visibility via distribution at the LVCC and select NAB Show hotels.

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Official Show Daily: Product Showcase

$15K and UnderOfficial Show Daily

There’s a lot you can say about your new product or service in an ad that is 1/6th of a page and runs in all three editions of the NAB Show Daily. Supply a photo, headline, 50-word description, URL and booth number and we’ll put it together for you. Or supply your own finished advertisement.

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Official Mobile App Sponsor

$16K to $50KMobile App

Put your brand in the hands of attendees as they navigate the show floor onsite with the official mobile app. Boost your brand exposure with a dedicated, second splash screen with 1 of 5 rotating banner placed at the bottom of the main content pages and one push notification during show hours.

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Official Mobile App, Rotating Banners

$15K and UnderMobile App

Put your brand in the hands of attendees as they navigate the show floor onsite with the official mobile app. Boost your brand exposure as 1 of 4 rotating banners placed at the bottom of the main content pages.

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Official Mobile App, Push Notification

$15K and UnderMobile App

Put your brand in the hands of attendees as they navigate the show floor onsite with the official mobile app. Drive traffic to your booth with up to two, full-length messages per day.

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Exterior Signage

LVCC Bench Banner

$15K and UnderLVCC Exterior

Create a custom, single-sided banner that will tie onto the benches of the LVCC, Grand Patio – a favorite hangout destination for thousands!

LVCC Column Wrap

$15K and UnderLVCC Exterior

Wrap your brand around the exterior columns of the LVCC overhangs to drive traffic to your space as attendees arrive onsite.

Options in this price range include:
• 7’11″W x 12’H
• 116.5″W x 16’H
• 126″W x 12’H

LVCC Door, Glass & Window Cling

$15K and UnderLVCC Exterior

Add your brand to entry points at the Convention Center with these  options found throughout the complex.

Façade Banner, North Exterior

$16K to $50KLVCC Exterior

Hang your branded banners from designated spaces on the facade of the North Hall – one of the three halls occupied by NAB Show.  

Options in this price range include:
• 40’W x 20’H
• 95’W x 20’H
• 240’W x 20’H

Façade Banner, North/Central Exterior

$16K to $50KLVCC Exterior

Hang your branded banners from designated spaces on the cojoined facade of the North & Central Halls to really increase your brand awareness.

Options in this price range include:
• 40’W x 20’H
• 120’W x 7’6″H
• 30’W x 50’H
• 20’W x 20’H 
• 15’W x 7’H

Hanging Banner, Central Exterior

$15K and UnderLVCC Exterior

Put your brand in eyeshot of attendees as they walk the main exterior concourse from Central Hall to North Hall with a customizable 15’W x 15’H hanging banner.

Shuttle Exterior Banner Cling

$15K and UnderShuttle Bus

Leverage these “mobile billboards”,  a popular mode of transportation for NAB Show attendees, to garner thousands of impressions with creative messaging. You’ll build brand awareness and drive traffic to your booth onsite.

Options in this price range include:
• 2’x16’ Exterior Banner
• 2’x24’ Exterior Banner
• 2’v35’ Exterior Banner

Shuttle Exterior Partial Wrap

$15K and UnderShuttle Bus

Leverage these “mobile billboards”,  a popular mode of transportation for NAB Show attendees, to garner thousands of impressions with creative messaging. You’ll build brand awareness and drive traffic to your booth onsite.

Options in this price range include:
• Queen Kong Wrap – Exterior Banner
• King Kong Wrap – Exterior Banner

Shuttle Exterior Full Wrap

$16K to $50KShuttle Bus

Design a full wrap to use these “mobile billboards”,  a popular mode of transportation for NAB Show attendees, to garner thousands of impressions with creative messaging. You’ll build brand awareness and drive traffic to your booth onsite.

Shuttle Interior Branding

$15K and UnderShuttle Bus

Capitalize on the eyes inside these “mobile billboards” to garner thousands of impressions with creative messaging. You’ll build brand awareness and drive traffic to your booth onsite.

Options in this price range include:
• Aisle Wrap – Interior Floor Banner
• Window Banner ($300 per banner)
• Head Rest Covers
• Step Wraps

The Loop, Tunnel Color Domination

$16K to $50KLVCC Exterior

Snag this exclusive sponsorship to select the color of the Loop Tunnel between the Central Hall and West Hall Stations.  Also includes one Central Station video wall ad spot.

The Loop, Escalator Video Wall

$15K and UnderLVCC Exterior

Upon descent on the escalator into the Loop’s Central Station, an overhead video wall greets excited riders.

The Loop, Tunnel LED Signage

$15K and UnderLVCC Exterior

A massive 63’W x 9’H video wall above the ground is the star of the Loop’s Central Station, making your brand’s static or video message truly unmissable to riders.

The Loop, Station Wrap

Over $50KLVCC Exterior

An exclusive opportunity to fully wrap the headhouse structure leading to the Loop Central Station platform.

Monorail, LVCC Station Wrap

Over $50KMonorail

Influence attendees before they even set foot inside of the LVCC with a branded interior station domination.

Monorail, Exterior Train Wrap

$16K to $50KMonorail

Wrapped trains deliver an unparalled canvas with coverage spanning congested city streets, buzzing transit stations and broad roadway overpass visibility.

Monorail, Interior Train Wrap

$16K to $50KMonorail

Interior train wraps allow riders to step in and immerse themselves in your brand. This media gives you the creative space to transform the inside of a train car and make an instant impact.

Monorail, Interior Brand Train

$15K and UnderMonorail

Brand Trains allow one advertiser to dominate the interior space with multiple messages, a variety of creative executions, or impactful repetition.

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Interior Signage

Aisle Sign

$16K to $50KLVCC Interior

A strategic way to direct prospects to your booth, connect your customizable sign to the aisle signs used by attendees for wayfinding around the show. 

Banner and/or Cling

$15K and UnderLVCC Interior

Available within the Central Hall Lobby and West Hall Lobby, these premium positions are great traffic drivers for exhibitors in these halls.

Options in this price range include:
• 30’W x 22’6″H
• 20’W x 15’H
• 48’W x 5’H
• 10’W x 8’6″H
• 20’W x 5’H

Charging Station

$15K and UnderLVCC Interior

Give attendees a place to power up their devices while also getting exposed to your brand with these customizable kiosks, located in the Grand Lobby, North Lobby and Central Hall.

Digital Four-Sided Kiosk

$15K and UnderLVCC Interior

Drive traffic to your exhibit space with a unique brand story presented on a rotating, four-sided illuminated unit placed strategically throughout the three halls occupied by NAB Show. 

Digital Entrance Display

$15K and UnderLVCC Interior

Design a unique brand message to appear on these seven foot tall LED displays, strategically placed throughout the three halls occupied by NAB Show. 

Digital LED Display

$15K and UnderLVCC Interior

Light up your brand (and booth location) using a 30-second video or static image on these very high-impact and high-traffic entrance displays.

Digital Lobby Spectacular & Pylon Package

$15K and UnderLVCC Interior

Get your brand on the mega video screen inside the entrance of the West Hall to drive traffic to your booth as attendees travel across the three halls at NAB Show. This package also includes branding on two Pylon digital displays located at the base of the escalators on the lobby level – one on each side of the lobby in West Hall.

Exhibit Entrance, West Hall

$16K to $50KLVCC Interior

Design a high-impact banner to use at the entrance to the exhibit floor at West Hall.

Floor Graphic, West Hall

$15K and UnderLVCC Interior

Set a branded trail for attendees straight to your booth with this simple, yet effective signage option.

Wall Graphic, West Hall

$15K and UnderLVCC Interior

Design a custom  banner to hang along the interior walls of the West Hall to drive traffic and build brand awareness.

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Onsite Branding

Conference Backpack

Over $50KSwag

Distributed to conference attendees, these high-quality bags are a favorite keepsake that leave a lasting impression. Your logo will be printed alongside the NAB Show logo, directly on the backpack or other form of bag selected by the sponsor. 

Daily Giveaway

$15K and UnderSwag

Have a cool branded item to share? Use it to drive traffic to your booth! Sponsor can provide staff to distribute with a personal touch during show hours or items can be distributed in self-service containers positioned in high-traffic areas within the Convention Center.

Badge Lanyard

$16K to $50KSwag

All attendees are required to wear a badge on the show floor. Your company logo will be on the 50,000 lanyards that will be distributed during badge pick-up

Show Bag

$15K and UnderSwag

Be the first thing attendees grab when they get to the floor. The sponsor can supply up to 12,000 bags (per Hall) that NAB will position (and restock) at the entrances to the floor for attendees to use as they walk the show.

Registration & Badge Sponsor

$16K to $50KLVCC Interior

This exclusive opportunity features your brand’s logo incorporated into the registration process online and all attendee confirmation emails. Onsite, your logo will be included in the counter design, on a digital billboard on all the customer-facing registration screens until the attendee prints their badge and the opportunity to supply a full-color company advertisement on the back of all badges.

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Let’s brainstorm ideas for a custom package to match your goals!