Creator Lab

Sunday, April 14 – Wednesday, April 17 | South Hall Upper

With a spotlight on the fast-paced creator economy, this show floor experience features hands-on interaction and workshops, expert panels and networking events focused on creators, equipment, distribution channels and monetization techniques. NEW this year, Creator Lab is a groundbreaking show floor experience that includes interactive exhibits, expert panels, hands-on workshops and networking events that focus on creators, equipment, distribution channels and monetization techniques.

Designed for both creators and organizations looking to partner with them, this initiative encompasses the creative, tech and business of today’s creator economy.

Session & Speaker Highlights

  •  Matt Zannazo
    Matt Zannazo
    VP of Fortnite Creator
  •  Chris Laxamana
    Chris Laxamana
    Executive Producer
    The Adam Carolla Show
  •  Caroline Scott
    Caroline Scott
    Content Creation Specialist
  •  Tyler Chou
    Tyler Chou
    Tyler Chou Law for Creators

Participating Exhibitors


NAB Amplify


Continue Your Journey on NAB Amplify

What could you do with additional capacity? What’s your long-term vision? Business mentor and editor/publisher of Inside the Creator Economy Jim Louderback (and emcee of Creator Lab!) wants you to ask yourself those questions.